Media and profile

Creating a nation of active women: A framework for change

Creating a Nation of Active Women provides the framework to address the crisis detailed in It’s time. But it’s more than a strategy for change. It is a stark call-to-action for those with the power and responsibility to effect that change. 

A national target has been set for two million more people to be more active by 2012, of which at least one million should be women. But with 24 million women not doing enough physical activity, that should be only the beginning.

 

With practical recommendations, the strategy provides a framework, compromising three key imperatives, for those who develop policy and design, and who deliver and promote sport and exercise for women and girls.

Bowls

Bowls participation overview

Around 153,100 women take part in bowls at least once every four weeks. 

Bowls is the 5th most popular sport for women aged 55 and over and has the oldest age profile of any sport with 95% of players aged 55+.

Men are more likely to bowl than women, with the biggest difference at age 75-84 with almost twice the proportion of men as women taking part.

Less than 1% of women who bowl are from a BME group.

Celebrating Silver, Going for Gold

Celebrating Silver, Going for Gold marks WSFF's 25th birthday with a look back at a quarter century of records from women's sport.

From Tessa Sanderson winning Olympic gold in 1984, to the IOC's decision in 2009 to add women's boxing to the London 2012 programme, the report charts both administrative and athletic milestones. Its pages are brought to life through a striking spread of photography and montage of memories from leading figures in sport.

In the report you will find both stories of WSFF and the past 25 years of women’s sport – presented in a way which we hope fulfils two objectives; firstly, to explain who we are, where we came from and where we are heading and secondly, to give you goose bumps.

We want you to feel the same shiver which travelled down our spines when we relived moments like Tessa Sanderson standing proudly atop the medal podium at the 1984 Olympic Games, Dame Kelly Holmes’ wide eyed shock at winning the second of her two gold medals in Athens, and the moment when England midfielder Jill Scott rose above a crowd of defenders to send England into the final of a major championship for the first time in 25 years.

While looking back fills us with joy, it is looking forward which really excites us. We are now operating in a time when more doors are being opened for women in sport and the amount of people working towards that same goal is growing. So while we’re proud to be celebrating our 25th birthday this year, we are already planning for the years ahead which we hope will bring even more reasons to be proud and of course, more goose bumps.

Women in Sport Audit 2007/2008

 

Backing a winner: unlocking the potential in women's sport

The Women in Sport Audit 2007/2008 looks at the inequalities faced by women's sport. The Audit works across the three core areas of Leadership, Investment and Profile to provide an overview of the sector and uncover where sport is missing out when it comes to women. 

The audit exposes just how uneven the playing field currently is when it comes to men and women. Across leadership, investment and promotion in sport, women are on the back foot. It’s time to take these learnings and drive positive change.

In learning from where women’s sport is a success story and capitalising on the current prominence of sport, there’s huge potential. 

In order to inspire real and lasting change it does, however, need to be a team effort.

Across several years the Commission on the Future of Women’s Sport will be spearheading a shift across the sector, inviting all of its colleagues to join forces in tackling the three big issues to give women more of a sporting chance.

We hope that this is the first step towards a big change in women’s sport, one that all members of the sport shall champion.

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