To create a nation of active women we work with sport and fitness deliverers to shape an offer that’s attractive to women. We work to create a culture where fit and healthy women are celebrated and more women feel inspired in take part. But this customer-led, bottom-up approach will only work if a policy-led, top-down approach is also in action.
We are helping to create the right policy landscape for women’s sport and fitness to thrive.
Policy and Influencing
From health to sport to equality, we believe that every public policy area can contribute towards, and benefit from , creating a nation of active women. We help by illustrating how.
The Commission on the Future of Women's Sport
The Commission on the Future of Women's Sport brings together leading figures from sport, business and the media to address the critical issues of leadership, investment and profile for women's sport in the UK.
